270% increase in organic traffic
and booking enquiry rate of 5.75%
2022
Client
Sunshine Surf Morocco
The Results
- A 270% increase in organic website traffic
- Increase in booking enquiries rate to an average of 5.5%
- Increased year round occupancy rates
- Increased overall business revenue
What do you do if your competitors are outranking you?
With over 10+ years operating in the industry, Sunshine were an already highly regarded Moroccan Surf Camp and tourism operator in the surf travel industry.
The business, while operating strongly, was not getting the visibility or traction needed to scale their revenue post-Covid.
Seven Seas worked closely on a new website redesign, advertising and SEO content marketing plan, seeing notable and sustained growth in their organic search website traffic, booking enquiries and revenue growth.
270
growth in search traffic
2.00
Av. Sessions Per Month
5.75
Av. Booking Conversion Rate
Build Your Digital Footprint
(In The Right Areas)
With many small business owners, it’s usually not a matter of knowing what channels are available to you, but knowing where to invest your time and effort.
Countless agencies will recommend that you execute a 360 multi-channel approach, when in reality your target audience, business situation, business revenue model and available budget will limit or force you to prioritise what channels to pursue.
Together with the business owners, we worked to build a brand new and engaging website – selling the dream holiday while also crafting a sustainable digital marketing strategy. This resulted in growing and ironing out their seasonal dips and peaks in online visibility to ensure higher year round capacity and bookings.
The Results?
- Doubled Search Impressions
- 270% increase in Search Traffic
- Increased Web Av. Session Duration
- Increased booking enquiries rate to an average of 5.5%
- Fully Mobile Optimised and Responsive Website
- Faster Web Load Speeds
- Increased year round occupancy rates
- Increased business revenue x4